“Jesus answered him, “Truly, truly, I say to you, unless one is born again he cannot see the kingdom of God.”” This vital passage must be at the center of our minds when evangelizing to others, especially to those who claim to be Christians. Unfortunately, many have a false understanding of what being “born” again truly means, as demonstrated in this video.
The woman our brother witnessed to did not understand the biblical significance of receiving Christ. She had the same idea as many, that receiving Christ is akin to “accepting Him”, or merely acknowledging the facts about Him. What does the Bible state on how one is born again? And why does it matter?
John 1 clearly lays this out for us. Verses 11-13 state, “He [Jesus] came to his own and his own people did not receive him. But to all who did receive him, who believed in his name, he gave the right to become children of God, who were born, not of blood nor of the will of the flesh nor of the will of man, but of God.”
Clearly the Bible states receiving Jesus and believing in His name is connected to being born again. Believing in Jesus means you trust completely in Him for your salvation and believe He is God’s Son, the Lord and Savior of the world. This faith is then accompanied by actually following Jesus as Lord instead of the things of the world (Matt.16:24, John 1:49).
The importance of this matter cannot be overstated. Many people, even professing Christians, will state that they “believe in Jesus” or have accepted them into their heart. Some may even say they are born again. However, the truth remains that unless one has actually received the Lord Jesus Christ through repentance and faith, they have not been born again and therefore cannot receive salvation.
Hopefully this has opened your eyes on why we must ask people if they have been born again and should explain this topic to them. You will find your evangelism encounters to be much more substantive once you bring this life or death truth into the conversation.
 John 3:3 (ESV)